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FIAT, carried out research which found that well over half of people in the UK want to live a more relaxed and Italian lifestyle, the very definition of La Dolce Vita. The research also found 54% of those asked have been to Italy, and on average they’ve visited three times, with the vast majority (90%) keen to visit again in the future.
Inspired by this and recognising that perhaps we could benefit from more La Dolce Vita in the UK, , we decided to create a step-by-step guide to show how to incorporate La Dolce Vita lifestyle into our daily lives.